Event CRM
A CRM built for event sales — pipeline, follow-ups, and document tracking in one place.
1-month free trial · No credit card required
Where event teams break down today
Inquiries vanish in inboxes
A lead emails the events@ address, someone replies, and the conversation dies in a personal inbox nobody else can see.
No idea what is in the pipeline
You cannot forecast this month because there is no view of what is tentative, what is hot, and what has gone cold.
Follow-ups are memory-based
The best leads go cold because nobody has a reminder to call back on Tuesday.
The CRM is disconnected from the deal
Your generic CRM has a contact record but no link to the proposal, contract, or payment — so it is just a Rolodex.
How Irisen solves it
One platform, the whole event lifecycle
Pipeline built for event sales
Tentative → confirmed → completed. See pipeline value and what needs a follow-up today, on every device.
Automated follow-up reminders
Set a follow-up threshold and every lead past it surfaces in Pending Follow-Ups. Never lose a deal to silence again.
Linked documents
Every lead connects to its proposal, contract, and payment plan. The CRM is the spine of the whole deal, not a side note.
Email marketing built in
Segment past clients and send branded campaigns from the same place you track them — no separate tool.
Reporting that matters
Lead source attribution, conversion rate, and time-to-close — the numbers that actually run an events business.
Embedded lead form
Drop a customizable lead form on your website. Inquiries flow straight into the pipeline with source tracking.
Why teams switch
Reasons to make the move
- A CRM that understands events, not a generic contact database retrofitted
- Every lead linked to its proposal, contract, and payment — full deal history
- Follow-up reminders so the hottest leads never go cold
- Built-in email marketing so rebooking past clients is one click
- Lead source attribution so you know what actually fills the pipeline
Frequently asked questions
How is an event CRM different from a regular CRM?+
Generic CRMs track contacts. Irisen tracks the whole event deal — the lead, the proposal, the contract, the payment plan, and the guest portal — in one linked record.
Can I import my existing leads?+
Yes. Import via CSV, or capture new leads from an embedded form on your site. Pipeline value is calculated automatically.
Does it automate follow-ups?+
Set a follow-up threshold in days. Any lead past it shows up in Pending Follow-Ups, so your team always knows who to call today.
Can I email past clients from the CRM?+
Yes. Segment past clients into audience groups and send branded email campaigns without leaving Irisen.
Run every event
like it's effortless.
Start your free trial today. Your first proposal is minutes away.
